Data Infrastructure & Analytics
The truth about Black Friday and Cyber Monday

The truth about Black Friday and Cyber Monday

12/11/2018 · Simon Moore

What this post added

This post analyzes traffic data from Cloudflare's network during Black Friday and Cyber Monday to understand their impact on e-commerce. It presents data on overall page views, e-commerce specific page views, checkout interactions, and device usage (mobile vs. desktop) across different regions (US, UK, Germany). The analysis highlights that while overall traffic doesn't show significant spikes, e-commerce traffic does, with mobile browsing dominating but desktop leading to more checkout interactions. This data provides insights into customer behavior during peak shopping periods.

Read the original post ↗