Who won Super Bowl LVI? A look at Internet traffic during the big game

What this post added

This post details the use of Cloudflare Radar's DNS name resolution data to analyze Internet traffic trends during Super Bowl LVI. It quantifies traffic spikes to various website categories (food delivery, sports, video, social media, messaging) and specific company websites (teams, advertisers) in response to game events and commercials. The analysis methodology involves establishing a baseline traffic level and measuring deviations, highlighting the impact of advertising on website visitation.