Mecum Auction Company manages 275K pages and 8M assets with ISR | Customers | Vercel

What this post added

This post details how Mecum Auctions, with the help of Americaneagle.com, leveraged Vercel's Frontend Cloud and Incremental Static Regeneration (ISR) to manage a large-scale digital presence. Specifically, it highlights the use of ISR for on-demand generation and caching of 275,000 lot pages, which significantly improves performance and reduces server load compared to pre-generating all pages. The architecture integrates Salesforce as a data source, pushing data to WordPress (CMS) and Algolia (search), with Vercel serving the pages and implementing ISR. This strategy allows for efficient content updates and faster digital experiences for users.