
3/3/2025 · The YouTube Team
What this post added
This post introduces YouTube Create, a new mobile video editing application, and highlights its UX lead, Cielo de la Paz. It details how her personal experience as a mobile filmmaker and instructor directly informed the app's design, emphasizing ease of use, accessibility for new creators, and the integration of AI for content creation. The post also underscores the importance of user research, involving over 3000 creators globally, in shaping the app's features and its potential to foster diverse voices and transform mobile filmmaking by questioning traditional methods and reducing creation pain points.