Behind the scenes of Atlassian’s AI Builders Week

This post details Atlassian's AI Builders Week, an internal event focused on upskilling Product Managers and Designers in AI skills, particularly advanced agentic workflows and production-ready prototyping. It highlights the creation of 298 agents, a 15-20x spike in Rovo Dev usage, and the integration of AI tools like Rovo Studio, App Builder, and Cursor into the development process. The event emphasizes learning through hands-on building, dogfooding Atlassian's AI and dev tools, building practical agentic workflows, and bold experimentation. Specific curriculum elements include building reusable agents, running no-code evals, extending Jira/Confluence/JSM with App Builder, and using Rovo Dev for code changes. A key example is a Loom growth designer using Cursor and Rovo Dev to build a live, code-based prototype for Loom's 'Make Edits' panel, demonstrating how product and design can own and refine interaction details directly from prototypes.
More from the AI-Native Software Development Capabilities in Jira trail
- A simpler way to run AI agents in Bitbucket Pipelines
- We’re bringing governed agent loops to the AI-Native SDLC
- How we made vulnerability fixes review-ready with Agentic Pipelines
- Agentic automation in practice: putting standard engineering work on autopilot
- Opening the door to agent autonomy: The architecture behind Rovo’s agent harness