Data Infrastructure & Analytics
Cyber Week: analyzing Internet traffic and e-commerce trends

Cyber Week: analyzing Internet traffic and e-commerce trends

11/28/2023 · João Tomé

What this post added

This post details Cloudflare's analysis of Internet traffic and e-commerce trends during Cyber Week (Black Friday and Cyber Monday). It provides specific metrics on peak HTTP requests per second, daily request volumes, and DNS query volumes for both the 1.1.1.1 resolver and authoritative DNS servers. It also breaks down traffic by country and device type (mobile vs. desktop), and analyzes DNS trends for e-commerce sites, including category-specific insights (electronics, fast fashion, second-hand). Finally, it touches upon cyber threat trends, specifically DDoS attacks during this period.

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