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Introducing Google's DoubleClick For Publishers API- Google Developers Blog

Feb 22, 2010
Introducing Google's DoubleClick For Publishers API- Google Developers Blog
SummaryAI, from the source post

Introduces the DoubleClick for Publishers (DFP) API, allowing programmatic access to DFP features for ad serving and reporting. This enables developers to automate tasks like fetching ad inventory, managing line items, and retrieving reporting data, thereby enhancing efficiency and control for publishers.

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