A Five-Step Guide for Conducting Exploratory Data Analysis - Shopify

This post details a five-step guide for conducting exploratory data analysis (EDA) on merchant behavior data. It covers understanding data context, checking for missing values and their implications, classifying features into continuous, discrete, and categorical types, and identifying the shape and distribution of data through visualizations and statistical measures. The post emphasizes the value of EDA in informing data products and provides a practical framework for data scientists.