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Cloudflare Founding & Vision
Cloudflare's founding vision is to democratize performance and security by building a global network and a platform that makes any website faster, safer, and better. This vision is realized through a deliberate approach to innovation, driven by cultivating curiosity within its team, leveraging its own technology (eating its own dog food) for product development, and deeply engaging with its vast free customer base for testing and insights. This iterative, customer-centric approach allows for rapid development and deployment of new features and products, as exemplified by the recent Birthday Week releases including email security, expanded office building network presence, and Web3 initiatives. The company's use of its own Workers platform as an abstraction layer enables massive development velocity and rapid global rollout of innovations. Smaller, focused teams, including dedicated Emerging Technology and Incubation and Research teams, are empowered to explore new products and define new standards. The company ships software in a consumer-like iterative process, rolling out initial concepts to subsets of users to gather feedback and guide development. This approach, combined with cost-effective network infrastructure, allows for significant savings passed on to customers, including free services. The vast free customer base serves as a critical testing ground for new capabilities, providing the scale and diversity of traffic and threat patterns needed to refine products before broad rollout. This iterative, customer-centric approach allows for rapid development and deployment of new features and products, as exemplified by the recent Birthday Week releases including email security, expanded office building network presence, and Web3 initiatives. The company's use of its own Workers platform as an abstraction layer enables massive development velocity and rapid global rollout of innovations. Smaller, focused teams, including dedicated Emerging Technology and Incubation and Research teams, are empowered to explore new products and define new standards. The company ships software in a consumer-like iterative process, rolling out initial concepts to subsets of users to gather feedback and guide development. This approach, combined with cost-effective network infrastructure, allows for significant savings passed on to customers, including free services. The vast free customer base serves as a critical testing ground for new capabilities, providing the scale and diversity of traffic and threat patterns needed to refine products before broad rollout.
