
2/27/2026 · Leo Bacevicius, Ana Foppa, Marina Elmore
What this post added
This post details the redesign of Cloudflare's Turnstile widget and Challenge Pages, focusing on improving user experience and clarity for billions of daily interactions. It covers the design process, including an audit of existing inconsistencies, mapping user journeys, establishing a unified information architecture, and user research findings. Key improvements include replacing 'Send Feedback' with 'Troubleshoot' for better user guidance and aligning the UI and information hierarchy across different states and products.