How Factory scaled its cloud backend to tens of millions of daily requests on Vercel | Customers | Vercel
8/3/2026
This post details how Factory uses Next.js API routes, middleware, and webhook handlers as its entire cloud backend, serving tens of millions of daily requests with a p95 response time of 350ms. It highlights the use of Fluid Compute to keep functions warm and reduce cold start penalties. Additionally, it describes how Factory's internal 'Droids' use Vercel's APIs to autonomously build and deploy internal tools, and how Vercel Observability and the Web Application Firewall provide security against automated traffic.
