Introducing Generative Analytics: Turn conversation insights into a growth lever | Decagon

This post introduces Generative Analytics, an evolution of Decagon's analytics platform. Key technical contributions include the ability to generate custom charts (time series, multi-series bar charts, derived trends, distributions) from natural language prompts via the Duet system. It also introduces Action Trackers, a trigger-based data capture mechanism for curating custom datasets from conversation outcomes, enabling precise tracking of events like payment completion or transaction success/failure. This allows for deeper analysis of revenue and agent performance by visualizing and filtering these custom datasets.